Smart Data Foundry
An animated visual identity for the Smart Data Foundry, created in collaboration with ZAG. Featuring a vibrant colour palette and witty illustrations to depict the power of smart people working together to make positive change.
Role ︎︎︎ Motion
![](https://freight.cargo.site/t/original/i/7601e6811ebf223a749730f0caab0f1499bb57794c66ecc11d61382de10351d7/SDF_Logo_Sequence_720_v01.gif)
![](https://freight.cargo.site/t/original/i/4b83d193ad734e15d020fee1a99de15d927d3d74b5062283fc1b2d614667e71f/SDF_National_Data_Utility_Looping_720_v01.gif)
![](https://freight.cargo.site/t/original/i/2606523f1ecf4f85217688b5a2a238fd935636eeb7f55c53ecde008bd5c43400/299378451_386752633579474_5188384195230434536_n.jpeg)
![](https://freight.cargo.site/t/original/i/81104063a3219f8880dffb98fdf6ee008ae99994f88a2734dd8198591370d45c/lock_white-1200x1200.png)
![](https://freight.cargo.site/t/original/i/4655c9c41e66388a0a11afd387f14dca7c6316e0cf3ecfdc7b9171c85fd22a6e/SDF_Missions_Purple_Looping_720_v01.gif)
Credits
Agency
ZAG
Creative Director
Neil Cummings
Design
Emily Flanagan
Illustration
Mara Drozdova
ZAG
Creative Director
Neil Cummings
Design
Emily Flanagan
Illustration
Mara Drozdova