D&AD Pencil Award Winner

Lafayette Anticipations

A dynamic typographic system in constant motion, that forms the heart of the identity for Lafayette Anticipations – Galeries Lafayette’s progressive cultural HQ in Paris, France.



Role ︎︎︎
Animation
Motion Design

Deliverables ︎︎︎
Core Logo Assets
Animated Type Library




Credits
Agency
Wolff Olins

Creative Director
Neil Cummings

Design
Calle Enstrom, Sydney Lim

Typography
Colophon

© 2025

Brighton & Hove, UK