Coleap


Working with Lovework Studio and the Coleap team to help formulate their motion design principles and create a dynamic visual language.


Role ︎︎︎ Motion Design, Animation





Motion development focussed around the icon as the lead element of the design. The Wordmark also has it’s own charming characteristics where the bouncing ‘o’ accentuates the ‘Co’ and represents the leaping collective.


Credits
Agency
Lovework

Creative Director
Campbell Butler

Design
Ashleigh Mackenzie, Lucinda Clark, Michail Kowal

Typography
Studio Feixen, Displaay

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Brighton & Hove, UK